the world talks of power

snip...snap..snap

2009-02-24T02:31:00.000-08:00

just cut it chop it fck it... just leave it dude!!! well here i am with this fcking question again!!!!!!! WHY ME?? i knew it i just knew it nothing can ever be smooth enuf for me...
people jus think for themselves, tweak, modify and change everything whatever was said and done according to their bloody convenience and ya wen i do it...its jus unfair...motherfuckker.... hypocrite
i so knew it was my fckg mistake all the way from the beginning. to try and understand beyond your capacity is the biggest mistake i cud ever do...how peaceful it wud have been for me if i hadnt accepted certain things the way they were but no i wanted to be proved a fool by going all out of the way to put things the way i wanted...
i keep saying that i accept everythng the way it is but today i ve realised hw wrong i am...bloody shit...
the fuckker thinks he can fuck my brains forever and i will watch it happening...ok ya there were very good moments and then there were very bad ones but they were jus fucking moments!! not that i can call them months and years of that..
wat is gained after it is again betrayal....i now realise and big time realise it that emotional fuck ups are always simple if u look at em in only one angle and they get layered and even fuckd up once u start thinking about it in diff angles...fck it why do i even have to bother rite is wat i tell myself now..its enuf done and said and understood for all these freakkin years...and its jus not a small time to put it all behind me in an instant u know...but this time for sure its final....final final final fucking final decision by which im gonna stand and i knw will be supported by one person very strongly and thats what matters at the end of the day...
goin back to him...hw the fuck can you force anybody to do something...fucking how!!! the funniest thing ever...i know u used be crazy for me and now i am too (ya after almost the whole life time) so now u cant and shudnt let this go....dude!! i really dont know wat to say to that now..or for that matter what to think...and why.... it jus shows the fucking level of his thinking...man what was i thinking!! i really fail to understand what was that thing that kept me making the same mistakes again and again and again...
jus tried readin this post all over again man i dont know what i ve written...guess its jus the venting out shit tat has happened...hah...and i feel much better now.

shutting the shutters.

2009-01-02T21:50:00.000-08:00

rolling, the creaking sound, the rusted shutter now needs to be shut really hard.

to know more than u need to know....

2009-01-01T21:28:00.000-08:00

To know that i know more is a the biggest problem in my life. the quench of knowledge is good but how much is the question. knowing somebody more than that person is another thing that leads to an array of complicated scenes. its as complicated as this!! "u know", "i know", "don't know" are the words that have bounced on ears far more than known to me..i want to a life where i don't want to know anything anymore. is that too much?? i ask myself. simple things on ur face get complicated coz of unnecessary knowledge.
Being dumb! i know sounds harsh and inhuman of me...but believe me its the best thing to live in the dark.
Dont want to know anything anymore!!

missing singledom!!!!

2008-06-23T23:28:00.000-07:00

oh yeah very much...well im stuck in such a weird shit that im partly single and partly not..and the fuck up is that it always comes up in contrast situations. but such is my life. sigh!
and to top it all i jus realised yday that suddenly everybody around me, my cousins, friends.... are going some place or the other....united states, australia....umphh. is it some sign for me is what i ask myself. i dont know... anyways its getting weird and strange by the day with me and him. i can clearly see the end of it but its like now after sooo many years half my body is out of the dark room the rest half is stuck so badly like some creature holding it tightly!!! conversations are so bizzare and arguements are completely baseless...so far as niether one of us are aware of the point one is trying to prove!! and this entire proving business is just making me go nuts...wish i cud break someone's nuts in retaliation!! hmmmmm wish sooo many things actually.
the rains are making everything soo blurr...what is with my vision man!! and no my power is still the same. all the planning is going for a toss..
i think im almost losing something inside me somewhere...or is it me what im losing??? again no answer.
i just want to live a suspended life somewhere in midway...like air!! an urge to lose my force of gravity has suddenly agreivated!!...
hmmmm it like...
I cheated myself
Like I knew I would
I told ya, I was trouble
You know that I'm no good

fun take on serious probs

2008-03-19T23:35:00.000-07:00

websites are getting interesting by the day man!!! And specially when serious brands like finance, insurance and stuff come up with such Impressive sites!

check it out...

mixed bag

2008-01-04T03:27:00.000-08:00

so many things happening at one time... and so are my mood swings.
I really feel like a bag filled with mixed/mixed up things!! i dont know and i wanna leave it there. But it is kinda fun!!
After a long time I saw a movie which was worth the price of the ticket...but i screwed up that feeling by watching another crapy movie. hehehehe... the whole world is raving about aamir's directorial debut and yeah he does deserve it.
i was so impressed with the visual treatment of the film and ofcourse the screenplay too...
I came across a lot of behind the scenes stories which were very interesting (one of the eyebrow raising was that he'd been planning the movie since 2001...man, ths man is insanely passionate about films) and well i wasnt that shocked coz at the end of the day it was aamir who produced it, so the presumptions. But it is so sad for that guy i feel at times coz if this wasnt a good movie then i wud say 'oh ya this guy is crazy and his perfectionist tag is too big for him' but now when the movie is so good i say 'oh ya its him u know it had to be outstanding'...hehehheehehhe i know its stupid but thats how the human mind is!!!
Enuf for the movie now, i had sme real good time at this new year party. To begin with i was celebrating it with my best friend 'the apple of my eye' (thats cheesy :-p ) Both of us were so surprised when we realised that it was the first time in sooooo many years that we celebrated new year together!!! and it was awesome i jus lowe this guy soooo much!!! oops did i say something which i wasnt suppose to... anyways i think, that is wat i think... and yeah the most amazing part about the new year was that i did not drink much and did not get drunk a bit..coz i jus didnt feel like it...and a big effort was made to quit smoking and put the moto 'no smoking' in big bold in the new year resolution list which i hate the most. and thats all i want to say about the resolution.
so finally it is so far so good...lets c how well it goes..
chow!!

the Story of Regifting

2007-12-14T00:36:00.000-08:00

http://www.avoidtheregift.com/landofregift/index.php?room_token=ba4d83496bd3a81df8747622b4bdd887

I came across this cool microsite for panasonic new phones.
The same insight had been used for the new cadbury campaign during the festive diwali season...
Well its soo true everybody relates to it...
I am sure everyone has come across this regifting trend once in their life (atleast the mid-class people)

hp commercial

2007-12-10T15:00:00.000-08:00

Surely one of the coolest and funniest of all. Simply love the entire campaign.
And I think 'the computer is personal again' is one of the most rocking lines ever!!

'new' me

2007-12-09T23:02:00.000-08:00

yesss its time for the 'new' me!
its kinda weird that when i have loads to write i dont actually post anything and when i have to literally think of what to write, here I am... But yeah after that major shit in the mid of the year now I am all ready to live the new way...yet again!! I am also happy that these phases happen a lot in my case but as they are too many they are also short (oops i hope i havent said it too early).
So loads of new things to start with my workplace (tho its not all that new anymore already 5 months old now out here)...but definitely a new way of Living. But when I go back to think about all these years or just this one year too has been a roller coaster. Like always. So thats normal for me. New plans have been drawn for myself and ya cmon I dont wanna be one of those who realise too late that when we were faffing around and having fun was actually the time to get started... So yeah its that phase when u wud say "I have got out of my slumber". Rediscovering myself is the part of the exercise. And to come to think about it I really feel something new and different about me. Things I thot or used to affect me a lot have gone way down in size. They all still exist like before but they have become too cold for me to feel them anymore...That is what time does I guess. Atleast I wud like to think that way.

bindaas bol

2007-10-10T01:00:00.000-07:00

People say a lot of things freely. So why not one more?

Guys at lowe-mumbai did this campaign. They also won the effies this year for this work. I really liked it.

Beeeep...

2007-07-07T20:32:00.000-07:00

One beep and it’s over. Yes it’s all about this stupid techy world where relationships begin and end on a tiny three inches by one and a half inches metallic like box. It sucks man!! It sucks big time! I don’t actually believe this… I am reacting after almost a month now…heheheh funny eh!... What am I suppose to do??? Well again at a point where a lot of twists happening and yeah would like tell myself that it’s for the better.
But hey where exactly it is going… I have no clue whatsoever on this motherfuckin earth!!!!! And so WHO CARES…
Is it not normal to not react to some major event of my life…is it not normal to act breezy towards that thing…is it not normal to get into more mess even when you can foresee a big ditch ahead…is it not normal to have questions jumping every minute in that lil brain of mine…..what is being normal now….or being sane. Seriously who cares… is it that the people are going insane around me and I am jus the way I was, yes I will like to think that way. Past is such a creepy thing that doesn’t get off you… how does one get rid of this slimy, sticky, inane insect called the past. It jus makes me look more and more ugly… cannot do anything about it sweetheart, you got it so live with it!!! Fuck it… life has to go on and why should one suffer when the rest are having fun… so “chuck it babes” is what I say to myself ;-) Shit happens all the time….but jus be sure u don’t get addicted to it… yuck noooo never.... hehehehe…

'i' exist!!!

2007-06-20T01:55:00.000-07:00

once again after a long time the same ol question pops in my mind....what d fuck u think i am??? Life Sucks...Big Time!!!!

'fight' of a new genre

2007-06-07T23:58:00.000-07:00

Ohh man!! How sleepy I am… had a long night followed by a long day @ work. Well tats absolutely fine by now coz returning home early has started to become boring. I have been wanting to type out so many things that happened in these many months…some days were maddening, some were frustrating, some hilarious and some completely bizarre. But the fact that I actually sat down to it today in spite of the pain in my neck and strain on my eyes was that nothing can beat this one for being the most bizarre rickshaw incidences ever. And by now that everyone knows the relation between me and the three tyre jet is astoundingly horrible….it seriously makes me wonder “why in the fckng hell it is always me??”
Well to begin with I was completely bored and exhausted while returning home from work in the evening. Got down at andheri stn and waited for a rickshaw-wala who would take me home…after getting rejected by 4-5 of em I found one who actually wasn’t that convinced about the area I wanted to go…he was like “what?? Is tat even a place one goes to??” I mean… a weird and unconvincing look he carried… not that I was too interested in knowing, what was the problem with him…coz I was talking on the phone all that time. Finally I started for home in that rick and just after a five min ride this guy had completely psyched out!!! At a very major turning he deliberately got on to the wrong the side of the road first of all and didn’t even bother to care for whatever is coming from the front towards the rick!! I could see a bike zooming in front and cud clearly see what was goin to happen in a second….it was so obvious. The rick banged into him and the biker fell down very badly… I was quite angry with this psycho coz for no reason he had hurt that poor biker. So till now a normal hit and run case types goin on….
The next thing was the rickshaw-wala stopped the rick in the corner and told me not to say anything. The biker was all set to whack this man…. I saw him coming with a beetroot like red face full of anger….he came and slapped this freak!! I said ok.. tats normal usual stuff…I mean who wouldn’t do that….but the very next moment I found myself absolutely numb and dead headed…for whatever I had seen. (I donno whether anybody wud believe or no but I know the fact that I saw this happening in front of my eyes) the biker who had by now slapped the rickshaw wala twice or thrice and was abusing him....suddenly went near him and smooched him!!!!! Seriously I mean he actually kissed him man!!!! I had gone cold when I realized what I had just witnessed…shit man nothing can be more bizarre….I was too shocked to sit there for a minute more (I know everyone must be thinking ohhh shit but the fun jus started…sorry to them…boss enuf of a shock to take
;-)….)…I jus got out paid him and walked off before I cud find myself in between an awfully embarrassing situation.
I jus can’t get that picture out of my head man…well this had had to be written hehehehehhe…..
Jus makes me wonder y me???

back again...

2007-03-02T01:48:00.000-08:00

Ohh finally, I jus got down to type today…its been too long. So many things happening…. all for good. I jus cant think of life being so not confused and so not messed up. Well there are some lil issues un-ended here and there but that’s fine. Especially after tackling major ones all on one time…..I have realized that its all about the mind game after all.
Anyways there so much learnt and done.
There have been incidences in the past couple of months that I intended to pen down but didn’t really get time (no this time its not like my usual excuse but genuinely I jus don’t get time). So the year began with quite a lot of work “professionally” and it is only now that I can sit back and breathe (and that’s why u c the blog rite!). But I feel really sad about missing out on a lot of things like reading, watching movies (tho I somehow manage to catch one at times….but regret not watching some good ones), surfing all day (ok ok surfing channels)….few weeks back I did make a serious attempt to join yoga too but no I just couldn’t make the time.
Well I hope to come in time and again…till then chow!!

the last day! is it??

2006-12-31T18:01:00.000-08:00

It’s here again, the last day of the year, though it doesn’t feel that way. I only realized when I saw the times in the morning. Every page was a flashback of 2006. But really come to think of it, all of a sudden when one whole year runs through in front of your eyes on the newspaper, crazy isn’t it!! Until then you have almost forgotten about how did the year begin?
Well for me the year was quite chaotic it did drain me out completely, mentally and physically. Like everybody else even I analyze me life graph time to time. So far it is always been like the alternate years have been good. (Now good here is relative hehe).
No actually I am just trying to pacify myself to think positively about the New Year, that hopefully it will be a better one. However bad the year has been for me this time, but I am sure I have learnt some biggest lessons of my life this time. And at this right moment while I am typing I feel confident and sure about my approach towards life now onwards.
Just the other day I was discussing this New Year shit with some of my colleagues. Oh yes my new workplace, it’s been a month now. Nice place, decent work and very nice people so far. But only one fuck up, only Sundays off. It’s not as bad though but the two month break has really made me lazy I must say. So, someone said “what’s the big deal about the new year? Everything is running the same way and will keep running as it is why to celebrate the change of 06 to 07. In fact the New Year has already begun according to Hindu calendar; the New Year will begin in April for the finance guys…. ” Well that’s the way it is for the aam junta like us the new year will begin on 1st Jan, came from me. Hey but isn’t it a bit weird about Indians celebrate new years almost twice or thrice or may be more times in a year. But still they make sure every New Year rocks and they make the most out of it. Cool. For me the New Year begins silently, no mind fucking music around. That’s cool too. ;-)
I hope to get to mark some good memories on my calendar this time! And also wish all those people who are closed to my heart the same. (Sounds so godly!!!! chuckle)

I saw a UFO!!!!

2006-10-17T17:09:00.000-07:00

last week was one hell of a week i must say...im so completely drained! i had been chillin and partying almost evryday for most of the week tat i ws away from this maddening place. after a very long time i enjoyed living... jus plain living without any schedules or plans for the day etc...very fortunate of me!!! the city was cool as always; afterall its known as students' paradise but like any other mumbaite i ws throwin shit loads of attitude jus to prove "ohh how r very own moombaai is the most coolest place in the world". And at the end of evry arguement i wud conclude by saying "oh ok this place is catching up!!" how rude *#$@*^# heeheheh watever!! so now the localites were dead sure to show me the mid-finger and make sure tat evry party of ours rocks...well good fun for me neways hehehe now tats hw a mumbaite thinks.
so v had d sat nite coming up and the destination was one of the city's best club area 51...whose usp was brangelina's private party!! so the evening discussion apart from who wears wat was "are they really partying there tonite??" well tats wat v heard from some real socialites of the city (heheh actually a bunch of party goers whom i call punters)...now the trip begins...
to begin wid nobody was sure of the location, as it was a new place but not that it was v difficult to hunt it though...so one of the punters who kept updating us was already in and had gulped quite much of his quota...
so v brake at this huge open parkin lot atop a mountain which must be quite a landscape in the daylight...huge bunch of the city socialites and phirangs were already gushing...v entered through the gate which was unexpectedly ordinary...the walk on path through the lawns was d shittiest untill then...the place smelled of cow dung!!!! ohh was tat an indian touch for brangenlina?? i wondered....v stopped in front of this huge structure that looked like some UFO kinda thing to me...ok so tats area 51 i was told...obviously i wudnt know coz there was no sign or symbol mentioning it. lets go in was on top of my mind but walking through these herds ahead was not my cup of tea (or beer!!)...so wat is the scene and so much hoohaa about...the couple entry was now charged...y???? was the scream from our side, as it is most of us were stags but still v liked to grab some attention..."well the club is over-flowing and plus the free couple entry was valid only till 10pm" ok so new place, new rules haan...the entry fees were exuberant for that place and the city...4k for a stag was not even the rate for a new years party in mumbai!! but hey the brangelina publicity really worked for the club owners...mr.poonawala (page3 socialite of the city) was seen callin out some names probably his father's guest damn!!!!! so much n still waitin to enter this goddamn ufo. i have no clue wat was on the mind of these people who made this place. the mumbaites were gtg impatient to enter this spaceship...and believe me the people out there jus matched as well as they cud to the aliens! all decked up as if brangelina had personally invited them for their stupid private party where they wud make a 4min 30sec appearance i bet!
finally we get into the spaceship...

movie clip

2006-10-17T08:28:00.000-07:00

hey everybody...ok ok
hey all those few people who visit my blog
do check out this movie clip

http://www.grapheine.com/bombaytv/play_uk.php?id=1703920

my very first attempt in movie-making
;-)

cheers!!

on - a - break

2006-10-11T22:09:00.000-07:00

So I am on a break. A real one this time. No work, no family business, jus chillin…. well had to catch up wid a lotta things. To begin wid a dear friend who had jus returned after almost a year and a half. So life was treating the same to us and there we were as thrilled as ever to meet up n jus go on and on and on till her boyfriend went deaf hehehe. They r one of those wild and sweet at the same time type of a couple…their schedule was full of trips to all kinda places from home to rome. I get invited for one of the places that I thought was quite convenient to reach alone and also easy to get permission from my chief. Well after a lot of chaos in the head I definitely needed to chillax.
I took a train to reach the soothing place. The journey had jus started and I was thinking “ohh hell im bored already”, without even thinking of how one cud actually think of something to behlao oneself. I jus wanted to think that im bored probably. The journey wasn’t exciting or not that boring afterall I had these weird and different kinda ladies around me. And I must say I jus loooove listening to all the talks that these fellow passengers in the buses and trains have, it jus amazes me at times. But the only thing that I was trippin on other than the smell of the vada- pav was this line, which I happened to read on some random station on the way it said, “paanch ped ek baccha yahi desh ka naara saccha”…. Come to think of it, boss this is the shittiest station ever; who does even care to read it… forget about thinking of it. I think I must be the only soul who has ever thought of that line and the person who must have painted that, for so long even after reading it. What must be in the mind of the person who painted that anyways…. Was he a farmer, or a woodcutter, or a childless father, or a father of ten kids, or jus a board painter… anyways the journey after that station was as if an entrance to heaven. I cudnt believe my own state cud be so close to heaven. So after the very much scenic surroundings and very much bugging women around me I reached the destination, took longer than expected… 4 long hours. This time I had thought to myself that I don’t wanna do the usual stuff that I do here, since this wasn’t my first visit to this city. So finally stood up from my seat after a long time which seemed ages to me, and walked towards the gate…

a small pack of adventure

2006-08-11T05:47:00.000-07:00

"what is that lil thing out there?" asked the phirang lookin at a rickshaw standing outside the international airport. "its a ferrari for the 'middle-class' mumbaiites" was my spontaneous reply. Well evrybody who knows me, knows tat im the chosen one for all the adventurous rickshaw-rides. There have been a million of incidences that i plan to pen down which is jus too difficult for me coz of my FAV excuse (i jus dont find any time!!!).
Anyways, i decided to write a lil out here coz there have been so many cases of rude rickshaw / cab drivers bashing up the passenger n stuff...NO! i DID NOT come across any such driver thankfully as yet. and if i evr do im sure that driver will get the shit back from me. i know its jus that im sayin so bt i really dont know how will i react. I dont know coz y'day i thot i was gonna b a witness for such a situation bt im smehow glad tat it did not happen the way i thot it wud. but also im disappointed tat it didnt happen the way i thot. Well to make it short it was a very filmy scene, tho only few lucky ones get to exp em'.
I was on my way back home and had reached khar linking rd., exactly in front of my rick there was another rick which ws almost in a same speed as mine....near a small junction the rick in the front slows down a bit and i c a honda city zoomin beside us at the same time. Suddenly out of no where a girl from tat rick jumps or gets pushed or i donno wat!!!! the honda city which ws almost goin to bang into her brakes BADLy....in the meantime the girl who's hit on her head manages to get back into the rick (all this happens when the rick is still in motion) and a bag that had fallen from her hand was still lying on the road...Mr. Schumacher of my rick decides to pick it and return to her (also while the rick is in motion.....) Mr.Honda city accelerates to catch up with that rick to find out wat ws the matter....that rick nevr seemd to stop...n kept wondering wat on earth is goin on here. And then thot may be its sme rash driver must have misbehaved with the girl or something and it wud b really nice if I get too get to bash him for doin so alongwith Mr. Honda and Mr. Schumacher. Alas, the rick stopped at the next junction and a guy came out from the otherside of the rick….DHAaN DHA DHAAN….the movie seemed to be ended there as I assumed the hero ws at fault and must have pushed the heroine, out of anger. Mr. Schumacher stopped behind the rick and Mr. Honda stopped in front of the rick, and finally found out tat it was the girl’s fault…. Can u believe it! She thot the driver ws stopping the rick and she cud get down (in the MIDDLE of a JUNCTION).
Well then the bag was returned and all the HOO HA was over!
So tat was one of the MANY adventurous rides of my life.

the word is "change"

2006-07-18T20:50:00.000-07:00

how wierd one's thoughts can be...wierd or stupid i dont know. At the time when life goes on snail's speed I get restless and crib about evry small thing that takes time to happen. And when life takes a full speed jus like this fan on top of my head which doesnt seem to slow, I get even more panicky and crib about how the time jus evaporates...
Well thats for the change in life which doesnt bother to co-ordinate with my plans...currently witnessing a whole lot of changes in my spectrum. All size, shape, form...
the shift or the lil turn that i was craving for has jus begun. but i jus wonder wat abt the things tat lie beneath...far down there...they wont budge. some wise man's quote has jus made sense to me "changes are temporary, its results last longer" (smethng close to tat).
So hoping for some bettr things to happen now onwards on personal front...but wat abt the front tat evrybody has to face - the upredictability of life. suddenly life has bcome precious for me...i feel previlidged to be living on. but luck and insecurity seems to be inversely proportional for me. the thoughts of living jus for the day creeps within and make me feel sick...

FIFA fever

2006-06-13T14:13:00.000-07:00

got some kool thing to share....AMAZING NUMEROLOGY TO PREDICT THE FIFA WORLD CUP WINNER
Brazil won the world cup in 1994. Before that, they had won this title for the last time in 1970.If you add up: 1970 + 1994 = 3964
Argentina won the world cup for the last time in 1986. Before that only in 1978.And 1978 + 1986 = 3964
Germany, though, won the world cup in 1990. Before that, Germany won in 1974.Look: 1990 + 1974 = 3964
This could lead us to guess the winner of the World Cup in 2002, since it should be the winner of the 1962 World Cup (In fact 3964 - 2002 = 1962).And Brazil won the world cup in 1962! (And, in fact, Brazil won the 2002 WC)This numerology seems to work...
And now, who would be the winner of the 2006 world cup?Let's see, 3964 - 2006 = 1958And who won in 1958?....Oh, Brazil did!!!

tnx to www.sixfaces.blogspot.com

Meet the Fuckers!

2006-06-03T18:51:00.000-07:00

I have never met such fuckers in my entire life. Mom says we never came across such pathetic people in our lives, everybody always have been so nice and kind to us. Guess that’s what Mr. God didn’t like, he sent these son of a bitch characters in our life. And had us tackle all alone with these suckers. I have never been so fumed up…so much that I have lost my senses to this anger. I just want to bash up that bitch and her sickening and insane father. I swear I will not let them go this easy, I have to give the shit back on their fucking face.

I have been thinking for a long time about some lines to throw on their shitty faces at the last moment and make a point that it would be their worse moment in the whole life. Waiting for that day, that moment when I will leave this place forever and never to turn back. Not because of the ongoing family crisis but for sheer pleasure that I will get when I say those crappy things to them…shit I am going love that!!!

(contd) life dot dot dot

2006-05-08T19:24:00.001-07:00

hope,believe,dreams and fantasy the only ingredients for the tonic of a happy life......

life dot dot dot

2006-05-07T02:22:00.000-07:00

Does your life sometimes make you sad?
I'm sure it does... and you know what's the strangest part? It usually happens in the happiest moments of it.
You are not a piece of shit that spends hours'a'week for those thousands'a'year. You are not just a person, who gets drunk on friday nights and has casual sex on weekends and holidays. You are not...
You have a fuckin' soul, think about it...

'wats in the name'

2006-03-23T04:04:00.000-08:00

The name is an identity.
'what is in the name' is a quote from a legend. But the name is considered the most important today. Well it is not only considered of prime importance amongst living objects but also among the non-living objects.
Yes, and we all call 'em brands.
Ok, ok this aint any blog against or in support of any brands or its makers. And ofcorse this blogger is also like everybody else who believes 'bigger the name (brand), better..' (this is jus my view to the whole 'branding' thing.)
Basically its jus the concept of building a brand and sustaining its position in this huge market, fighting out ways to the apex of the global market, that kinda stimulates my brain.

"a name, sign or symbol used to identify items or services of the seller(s) and to differentiate them from goods of competitors." is the dictionary meaning of brand.
Its interesting how people jus get attached to a name, be it a person or an object. For instance if i like the name maya (for some reason) then I have a certain things attached to it, maybe good or bad...but I have already made a kinda personality for that name in my mind.
Its the same way for brands, everybody has the image of a certain brand in the mind the way it is exposed. Imagine its such a responsibility and of course a creative job to create an identity (as good as nurturing a baby), a challenging job i say - big bucks dont come easy afterall.

Im no marketing/sales/branding expert but an inquisitive common man. I have gathered some information from various sources that has helped me to have my own angle to this interesting subject.

the name game

2006-03-21T23:28:00.000-08:00

hi I am Chelaram....Hey I am Bhagwanprasad...Hello I am Winky
:-have ever wondered why cant u choose ur name????
Today a person on this planet can do anything that pleases himself. Except name himself !!!(unless u go to some govt office a million times and fill some half-a-million forms n shit...)
I find this game very interesting. The parents/relatives take the charge to name the new entrant in the family...then wen he/she grows up they do the same to the next one... the cycle goes on. So except for the one being named evrybody else has a favourite name to be given(mostly the names of one's favourite actor/actress) .
The chinese way of naming is the best i say...though i have heard of two rituals...donno which one exactly is followed. One: some kind of noise is made by throwing an utensil or something and then whichevr kind of sound is heard becomes the name of the debutante, like 'Tung Tan Shang' or 'Ting Ming Tung'...Two: whichever kind of sound is first made by the new born (mumbling) is then adapted into a name, like 'Hatsu Mu' or 'Chi Yu Yan'...by this atleast the kid will not have a chance to blame anyone for having a wierd name.
For some people the NAME is a big issue. At times they get lunatic if their name is pronounced in a wierd manner (remember Chandler Bing, he hates his lastname).
Thankgod & my family, i dont get embarassed by my name, though my last name is very unique (read very wierd)...Well pronouncing it a lil stylishly helps.
Its interesting how ur name gets attached to ur personality. Over the time it is the name by which u r known and not ur face. Name becomes the sole identity.

oh india....my india!!

2006-03-14T06:31:00.000-08:00

Travelling in BEST buses is 'a pain in the ass'....is the reaction of most of the commuters due to the traffic conditions of mumbai. But i say some of the best ideas and visuals occur to me only when im having the pathetic ride to my workplace. At times it turns out to be a entertaining ride...people fighting, men and sometimes women spitting, kids dicussing their most hated professor, etc...Its true, sometimes i have to switch off my radio to listen to these things as they seem to be more entertaining.
This was one of the ironic view tat i came across a few days back....

for people who commit the biggest crime in india i.e. spitting.

adomania

2006-03-08T01:20:00.000-08:00

heyyy Im back.
NO! not from any exotic holiday!! I have been here and right here...
Well life's been all upside down and im still kinda struggling to straighten it. but thats ok.....im sure those are one of the usual chores that everybody has to do.
I have found a very new way of refreshing my mind....actually this also falls into my profession i.e. ideation. This used to be one of my favourite thing to do in college years....its about connecting. Connecting anything to everything...generating ideas randomly. I mean take any situation and connect it with some product or anything....i mean it can be hilarious if the product is completely irrelevant....u will knw if u r this crazy advertising buff!!! Believe me its very interesting. Ur mind keeps running...it will never bore u.

i have tried out on something in the process... and wud really appreciate if i cud get some feedback.

the new year has begun??!!!.....?......

2006-01-08T04:23:00.000-08:00

jus cudnt squeeze in time for posting anything lately.....no not as if i was too busy coz thats jus an excuse evrybody wants to give (so do me) but jus didnt have anythng much happng aftr goin thru a trauma and shock of having a sudden death in the family......well tat was last year.
so the new year has begun but im still stuck with the same questions and complications of my life (ha! as if they r gonna curb in some year .....say 2037.......)
Time jus flies like nobody's business!!! this first week of the new year for instance ....god only knows wat i did in these days while the first eight days of two thousand and six have already become a past. well on second thots i have wrkd a bit and racked my brains on some major personal issues but thats it (its a usual thing for me) and ofcorse discussed abt 'how ws the new yr eve?',' wassup for this yr?','wat r ur resolutions?' and blah blah blah..........god!!get a life!!!!!!!!!! . its not worth six days.....jus nt worth it.
ever wondered wat is this all about the "new year" hype. ok some take it as a new beginning and make some plans but they also know that they aint gonna 'em keep up. i jus fail to understand the whole hallaballoo about the new year resolutions........it is sooo wierd that people repeat the same things year after year and tlk about the changes to b done in the new year........year after year after year............
seriously this was the first new yr's eve that i wasnt excited about at all. not that coz i dint have ne plans for celebrating it but generally i was jus not kickd about the fact that 'hey its a new year'........so this year there wasnt any party or any resolutions or 'my' new look (hehhehe!!)
im left with only one thing that i have realised some few weeks back that time is what v all r fallin short of (life is jus too unpredictable)...........

ok thats enuf of shit about the new year now!!

.....tick..tick.....

2005-12-22T00:05:00.000-08:00

the time ticks.......and so does the life......
minute by minute....second by second.......

(thot a lot but jus cant think of nemore lines....)

'Innocence'

2005-12-10T02:25:00.000-08:00

this is my first attempt towards poetry. well its not like i was depressed or something, (coz thats wen most of the poets write their masterpieces and im no poet and this aint any masterpiece) it was jus that i was suppose to do some piece of art for a website under the topic innocence in poverty. this is jus an incident that i came across while travelling to my workplace one morning. as usual the morning chores and the routine traffic had already got me pissed off and jus this small thing happening on the roadside made brain-mills run.......

Holding a sack of cans and bottle,
there she stood
a petite, dusty - angel,
her honey-like eyes on the candy jar in the next shop,
“paanch rupayya Pacchas paisa,
paanch rupayya Pacchas paisa.”
She kept mumbling,
her eyes still on the candy jar
Suddenly, intervened by the rasp of the scrap-collector,
the sugar on the candy
then melted in her eyes,
A roar took place of a frail voice,
“paanch rupaye, khali paanch rupaye,
lena hai toh le…..”
melted sugar turned salty,
the cold coin turned icy,
she could only see the candy,
her lips kept saying ‘I am hungry’,
Untill the candy seemed rocky.

*(this extract was written for a website indiainfinity.com)

jus a moment!

2005-11-28T09:12:00.000-08:00

jus a moment.
yeah its jus a moment... a tinie vinie moment!!

sometimes this question keeps poppin up my mind 'is there any present as such'. i think there is no present, becoz as im saying this and while im typing everything is bcoming a part of the Past. so what is this whole deal about the past and the present.
its jus that lil moment in between. a vie lil thing. the rest is all past.
Past is that everybody either hates or loves, and in any case it jus doesnt get away. so here i am all again fighting with my past. just cant get rid of it. why dont these scientists or inventors come up with some innovation which can help people to erase the unwanted chapters of their lives. over a period of time i have come up with this idea of avoiding the pain. whenever these thoughts keep haunting all i do is think about them as somebody else's story. well thats not easy at all. but ya its fun sometimes. i mean jus picture this.... there is a story u know, its ur story... and u visualise somebody else in it. i find it very wierd.
so its these lil moments that gets packed up in the past.
a moment is all what it takes. jus that fraction of a second is what IT ALL TAKES. one moment changes everything. as in it maybe a transformation of a girl into a woman, a virgin into a non-virgin..watever (didnt know what it is called) and the journey from life to death. a vie lil thing and then its all gone. its history.
sometimes its freaky but all this really makes me wonder and my mind jus cant stop....

nature's language

2005-11-22T17:10:00.000-08:00

i have always heard and read about the language of the nature and wondered how interesting must that be. i thot i am this extremely ordinary person with a boring life. its soo weird when u dont feel or have some bizzare experiences in ur life.
i dont know since when but somehow i started taking efforts and notice things around me. i mean 'observing' the world around me.
i thot seeing butterflies on a bright day has a scientific reason (obviously it does). but butterflies on a rainy dull day?? now that was a bit surprising. that was a day to remember though. its the way the world choses to speak to you. i then realised that the language always existed its just a lil xtra thing u need to understand it. my understanding with the surroundings have somehow got even more developed by now. earlier it was just the good thoughts and positivity that reflected in my surroundings. but now its almost evrything that i have in my mind.
a lazy sunday afternoon all alone in my house i was standing by my bedroom window pondering over the open blue sky and green land. it was a sunny day (read hot). and i wasnt too happy one because of the heat and two all the mess in my life. when i was jus so into these thoughts all of a sudden i see a huge gang of black crows coming out of the greens. it was jus sooo bizzare. i mean till then i didnt hear or see a single crow and out of no where here there are.... sooo many of them. they must be around three-four hundred of them atleast. my sight was filled with it. just like there is some cinema screen in front of me and it was this scary entry of the evil creature followed by the crows. that was something real freaky.
i wonder wat message was that but it definitely reflected my inner version.....my thots.
i have now developed these strange things in my head that translates this language of nature to me and i feel very much a part of it. i belong to this world. i feel good about it.
believe me the world does talk. it has its own language.

the p-e-e-p-l-e

2005-11-11T23:27:00.000-08:00

people are very important;
its
the world of people
the people of the world
different people
different worlds
there are people everywhere
u cant escape them
they make lives lively
so u have to live with them
they are friends
they are strangers
they are just acquaintances at times
but they are there
always...
u have a story with all of em'
they are a part of ur story
everything that links with u has a reason
there is a raison d'être back and forth...
a missing link which u never wanna search for

a bond [James Bond ;-)]
one life and so many bonds (literally)!!

sometimes i wonder its amazing to know so many people around me, i mean imagine jus by the end of the life the number of people that one can know will be like the total population of Nambia or Mumbai....nw tat depends on one. but still.
my point is how many of them i will remember. well as of now i jus remember some key people of my life...but i think when u actually come to think about them u ll almost remember everybody.
neways this is jus about knowing people ...like jus their names, faces, some particular feature like 'that uncle with an hunch back' or 'that girl with a funny laugh'...so what about knowing someone in and out.
umm well think about it, how many of the people do u know in and out....i know all of them very well...i think so....ya i do.....well i guess i know all of the close ones.
but can i predict them, can i read their minds????? i am sure i can....ofcourse i can predict them.

ummmm.....can i.........

after a long time

2005-11-10T03:01:00.000-08:00

i dont believe it, im writing aftr almost 4 months nw...it is nt tat i wrote regularly earlier bt still
this time im plannin to write evryday (jus plannin...) almost.
no its nt bcoz bloggin has suddenly bcom kool n IN these days
bt the reason:
smbody told me tat wen u spk abt or write abt things goin in ur mind, then its easier to remember and get smethng out of it....i think tats called constructive thinkin

i always hated to write diary and all tat shit but nw i guess it is fun wen u gt into ur flashback n read al tat good or bad. and then u c wer u goin.
smetimes i feel wat the hell..im gonna live the DAY as it coms....bt then i rethink....where am i goin neways days r jus passin by n im still here....rite here....stuck
so tats wat made me think tat i shud write n have a chek on my journey.....i have to go ahead i have to reach smewer....bt wer??
i think i ll figure tat out smeday......
believe me pple who knw their final destinations n the reason for livin r sooooooo lucky.
n pple like me who dont have ne clue abt wat is reason for comin into this so called BEAUtiful world (i knw there are many) is not all that sad coz its very natural....nt evrybody is born for a reason mayb....who knows.....mayb im born as reason for smebody....